Top Management Story

Writen by Lance Winslow

If you are setting up an aircraft washing business you need to be concerned with your management skills and the need to start by writing a business plan. I started my first aircraft washing service when I was 12 years old at a small airport in California. By my 16th birthday I had about 200 regular customers, which I watched on a weekly or biweekly basis. It was a good business for a 16-year-old still in high school.

As things progressed my company start watching other types of vehicles besides airplanes, as once I got my driver's license I could drive off the airport and go clean vehicles and fleets of trucks. Later after growing my business into a multistate franchise company, which operated in 450 cities and 23 states we had refined the business to incredible efficient cities. Efficient sea and operations is key to proper management.

Below is an outline to a sample business plan that which you can use to help you better manage your aircraft washing service. You may have this sample outline for a business plan to assist you in your company;

Aviation Washing Services; BUSINESS PLAN

I. EXECUTIVE SUMMARY

A. Form Of Business

B. Introduction

C. State Of Technology

II. OBJECTIVES

A. Goals

1. Market Share

2. Sales

3. Customer Service

B. Statement Of Purpose

III. COMPANY ANALYSIS AND INDUSTRY ANALYSIS

A. Location

B. Background

1. Aviation Experience

2. Strengths

C. Local

1. Trends

2. Business Climate

D. Position For Growth

1. Future Of Industry

IV. MARKETING ANALYSIS

A. Marketing Strategy

1. Target Markets

a. FBO

b. Government

c. Flying Cubs

d. EAA Crowd

e. Airline Services and Corporate Aviation

f. Corrosion Control

2. Private Pilots

a. Politics - Special Interest - Government

b. Competition - Profiles – FBOs, Independents

3. Inventory

a. Soap

b. Supplies

c. Purchasing

4. Equipment

a. Layout

b. Type

5. Sales

a. Tactics

b. Pricing Power, Price War Efficiency Option

c. Promotions - Advertising

6. Media and Web Strategy and Domination

a. Fundraising

b. Aviation Newspaper

c. Direct Mail Lists

B. Demographics

1. Scope

2. Segment

3. Surveys - Etc.

4. Markets To Exploit

5. Types Of Corporate Clients

C. Distribution

1. Customer Service

2. Multiple Trucks-Units

3. 1-800 Number

4. Flyers

V. MANAGEMENT

A. Implementation

B. Controls

C. Training

D. Labor

E. Independent Contractors

VI. OPERATIONS

A. Hours

1. Corporate – Airline - Government

2. Private Pilots, EAA, FBOs, Flying Clubs, FAA Repair Stations

3. Steam Cleaning . Maintenance

1. Truck

2. Equipment

VII. LEGAL STRATEGIES

A. Licenses

B. Regulations

C. Insurance

VIII. FINANCIAL STRATEGIES

A. Taxes

B. Capital Requirements

1. Financing

2. Required Investments

3. R.O.I.

4. Breakeven

5. Working Capital

C. Benefits

1. Security

2. Health Coverage

D. Projections

1. Ratios a. Quick Ratio

b. Debts To Assets

c. Asset Turnover

d. Cash Flow

E. Expenses

1. Lease Payment

2. Printing

3. Insurance

4. Utilities

5. Telephone

6. Labor

7. Bank Fees

IX. STRATEGIC PLANNING ANALYSIS

A. Long Term Goals – Regional – Multi-State

B. Manager Plug-Ins, Use of Independent Contractors

C. Renewal Of Franchise License

X. APPENDIX

A. Airport Activity Permits and Forms

B. Feasibility Studies

C. Pictures Of Truck-Units, Proto-types, Reclaim.

Lance Winslow